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Danny Wimmer Presents to Launch Rock-Focused Alchemy Recordings
Danny Wimmer Presents is launching a new record label, part of a broader expansion for the rock-centric concert promoter who is pushing ahead with an investment deal with Yucaipa Companies, a private equity fund owned by billionaire Ron Burkle.The partnership sets the stage for a deeper investment into the live concert business and the creation of Alchemy Recordings, marking a return to form for Wimmer, who moved to LA from Jacksonville in the late 1990s to help Fred Durst of Limp Bizkit run his label Flawless Records, before going on to Epic and then Atlantic.