Bob Cousy: Latest News

NEW YORK - The NBA’s championship trophy has a new look, and the league will hand out some new trophies for the first time during these playoffs.The league unveiled a slightly redesigned Larry O’Brien Trophy on Thursday, plus announced changes to the Bill Russell NBA Finals MVP trophy and changes to the design of the conference championship trophies.And four of the game's legends now have their names on NBA hardware.The Eastern Conference championship trophy has been renamed for Bob Cousy, the Western Conference championship trophy for Oscar Robertson. And for the first time, there will be MVP’s of the conference finals — the East finals MVP will receive the Larry Bird Trophy, the West finals MVP will receive the Magic Johnson Trophy.Lakers six NBA Championship trophies (Photo by Wally Skalij/Los Angeles Times via Getty Images) "The NBA Conference Finals represent the last hurdle a team must face for an opportunity to make it to the big stage, the NBA Finals," Johnson said.