STURGIS, SOUTH DAKOTA - AUGUST 3: Fred Springer looks for friends downtown on the first day of the annual Sturgis Motorcycle Rally August 3, 2015 in Sturgis, South Dakota.
This year marks the 75th anniversary of the rally, with crowds of up to 1.2 mi STURGIS, S.D. - Sturgis is on.
The message has been broadcast across social media as South Dakota, which has seen an uptick in coronavirus infections in recent weeks, braces to host hundreds of thousands of bikers for the 80th edition of the Sturgis Motorcycle Rally.More than 250,000 people are expected to rumble through western South Dakota, seeking the freedom of cruising the boundless landscapes in a state that has skipped lockdowns.