Amid continuing cord-cutting and a coronavirus pandemic changing TV viewing habits, AT&T's streaming service DirecTV GO on Tuesday launched in Mexico. "We have worked for several months on this project.
We arrive in Mexico at this unexpected time where we must remain in our homes," Michael Bowling, president of DirecTV Latin America said in a statement as the virus outbreak increasingly has stay-at-home consumers self-isolating. "We were encouraged to move ahead so we can accompany our users with information, entertainment and education, so that they can enjoy marathons of their favorite content or watch their favorite live programming from local or international channels from any device," he added.