Zellers is back, Canada!The retail chain, which disappeared from the Canadian landscape in 2013, reopened its doors in select Ontario and Alberta locations Thursday, with more stores to follow in the coming months.
Read more: Zellers is back. Can the nostalgic brand survive today’s retail landscape? The nostalgic brand’s comeback takes form in a series of pop-up stores located within existing locations of the Hudson’s Bay Co. – Zellers’ parent company.
There’s also a wide-ranging online store selling everything from housewares and apparel to pet gear and kids’ toys.We attended the opening day of Zellers 2.0 in Calgary’s Sunridge Mall location to check out the deals and see if the store’s offerings live up to the hype.Is the lowest price still the law at Zellers?
Do the new stores offer anything that sets them apart from other chains? Here’s what we learned.We arrived at the Zellers pop-up a few minutes after its 10 a.m.