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Instacart reveals top-scoring Super Bowl snacks for game day
Los Angeles - The Super Bowl is right around the corner, and chances are you’ll be grabbing some delicious bites for the big game. According to a recent Instacart survey among over 2,000 U.S. adults, 70% of Americans planned to watch the event this year with football (65%) and snacks (60%) topping the list for what game day viewers favor the most during the festivities.And, since food plays a major role in the fun, the food delivery service has revealed America’s top-scoring game day snacks. Let’s kick it off...It’s no surprise that chips dominate when it comes to game day snacking.According to Instacart’s survey, a whopping 99% of Americans who plan to watch the big game eat chips while they are watching, while 1 in 3 customers reported making chip purchases leading up to last year’s event.But which chips top the scoreboard?According to chip preferences, survey participants largely favored classic chips such as tortilla chips (76%) and potato chips (70%) over bolder flavors such as nacho (44%), BBQ (43%) and hot and spicy (33%). Instacart’s top 10 best-selling chips ahead of the Super Bowl (Credit: Instacart) While classic chips top the leaderboard, one brand was the real MVP: Tostitos Scoops Tortilla Chips. In fact, during the week leading up to the Big Game last year, Instacart sold 66,498 pounds of Tostitos Scoops Tortilla Chips. "There’s a clear Big Game chip champion and it’s Tostitos Scoops Tortilla Chips," said Laurentia Romaniuk, Instacart’s trends expert.