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Agile kirana stores conquered the covid lockdown: Mediratta

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Metro Cash and Carry saw a 40-50% rise in business from kirana stores as demand from restaurants fell NEW DELHI : As India went into a strict covid lockdown, neighbourhood shops rose to the occasion.

The Indian arm of German retailer Metro Cash and Carry said it saw a 40-50% rise in business from kiranas, even as demand from the restaurant and hospitality sector fell 20-30%. “Our kirana customers have remained very agile, including in containment zones, and have seen big revenue growth.

What we would have ordinarily seen happening over a period of nine months, we saw in 60 days," said Arvind Mediratta, managing director and chief executive officer, Metro, who is also the chair of Ficci’s committee on retail and internal trade and co-chair

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