David Beckham has fans hot under the collar in a promo for a new product launch. Handsome lad David, a global business partner of Haig Club whisky brand, was promoting their new canned drinks.
Haig Club - a single grain Scotch whisky produced in partnership with David - has released a range of pre-mixed ready-to-drink cans.
In one snap, the 45 year old sips from one of the new drinks as the sun sets in the distance. In the middle of the countryside, donning a flat cap and an impressive beard, David looked the image of rugged cool.
He closed his eyes as he drank, giving a peak at his arm tattoos. In another, shared on his Instagram Stories, he pours the drink into an iced glass, and stares into the camera with his deep brown eyes.