Crafting queen Sara Davies’s rise to fame and fortune has been meteoric but her feet are still firmly on the ground. Last year the 35-year-old became the youngest Dragon on the hit series Dragons’ Den.
Yet the entrepreneur who built up a crafting business from her university bedroom is still a down-to-earth Northern lass at heart.
The mum-of-two, worth £37million, still takes her kids camping and refuses to buy smoked salmon unless it’s on offer in the supermarket.
She spoke to the Sunday People from her home in Teesside, as the nation observed the coronavirus lockdown. The crisis has temporarily closed her Crafter’s Companion outlets but its online store is still operating and Sara has filmed dozens of “how to” videos on the company’s