REAL-TIME TRACKINGThe data at every step goes to the cloud in real time, straight from the machines. This makes everything transparent to both the buyer—in this case, Milma (Kerala cooperative milk marketing federation)—and the farmers, who get printouts of receipts with all the details.“Every farmer’s milk is tested separately, but each test takes only 30 seconds," says Rajesh. “If not for all this technology, the process could have taken three hours."The time saved in the collection process ensures the milk remains fresh until huge vats are transported to a chilling centre 3km away.