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Orange juice sales see comeback during coronavirus pandemic shopping

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www.clickorlando.com

American consumers have been stocking their pantries and freezers amid the coronavirus crisis, and it seems one beverage is getting a much-needed boost in sales: orange juice.

According to marketing and research firm Nielsen, U.S. retail sales of OJ jumped about 38% in March. That's compared to the same period last year.

The Florida Department of Citrus reported a spike in demand for 100% orange juice in particular. Orange juice is a go-to for many people who are afraid of getting sick.

That could be because people see OJ as a way to load up on Vitamin C and boost their immunity. Previously, orange juice sales had been declining steadily.

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