E-grocer startups such as StoreSe, Housejoy Mart and Near.store, saw a three-to-five fold growth in demand in the past two months when established online retailers and grocery companies struggled with supply and labour shortages due to the coronavirus-led lockdown, trying to meet the rising consumer need.
StoreSe and other such startups have partnered with offline retailers and kirana stores to use this opportunity. In March, StoreSe launched its online grocery store in Bengaluru and works on an asset-light model, which means that it has a strong network of stock partners, supply chain and delivery fleet.
The online grocery shopping platform has tied up with both kirana stores and large format retail stores--Vishal MegaMart, Modern Bazaar,