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EA on toxic behaviour: “We can no longer be a bystander”

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Electronic Arts (EA), Chris Bruzzo, has shared his thoughts on toxic behaviour within the gaming community, commenting that the gaming giant “can no-longer be a bystander”.In an interview with GamesIndustry.biz, Bruzzo spoke at length on why EA felt the need to launch the Positive Play Charter last week.

According to the company, 58 per cent of its players have experienced toxic behaviours within the last year, prompting the company to establish and enforce a new set of community guidelines.Bruzzo went on to note that the effort started last year with the Building Healthy Communities Summit event, during which the company gathered streamers, players and community managers to spark a conversation on the topic at hand.Bruzzo also noted that.

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