Hyundai plans to push new and cheaper vehicle-ownership models, such as subscription-based offers in metro cities, besides retooling its used-car business strategy Hyundai Motor India Ltd, the country’s second largest passenger vehicle maker, will go ahead with its planned investments despite the coronavirus outbreak.
It is also devising a multi-pronged strategy to counter the economic slowdown, which is expected to last till December and might impact overall industry volumes by more than 25%, said two senior company executives.
Hyundai plans to push new and cheaper vehicle-ownership models, such as subscription-based offers in metro cities, besides retooling its used-car business strategy. “There will be no change or delay whatsoever in
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