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Sales of vitamin C serums have boomed in lockdown. This is why you need it

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www.telegraph.co.uk

With a mini-heatwave upon us, is it time to start using a vitamin C serum? The lockdown has highlighted a lot about our consumer spending habits.

While it’s no surprise that sales of root touch-up products and box dyes have been on the rise, there have been some surprising winners in the skincare stakes, too.

John Lewis has revealed that skincare products with a concentrate of vitamin C have seen an uplift of 248 percent since the start of lockdown.

And I'm not surprised. The skin-brightening antioxidant is part of the ‘golden trio’ of smart ageing skincare, along with retinol and SPF.

Read more on telegraph.co.uk
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