Lizzo, Ellie Goulding, Kali Uchis and others who had agreed to perform at the inaugural Los Angeles festival originally scheduled for this weekend (June 6-7) before the coronavirus pandemic forced its indefinite postponement.In December, Virgin owner Richard Branson announced the inaugural festival in a wild rooftop stunt atop Banc of California Stadium.
Virgin Fest was to be a celebration of inclusivity where "All Are Welcome" but on May 8, organizers were notified by Mayor Eric Garcetti that the event would “not be allowed as originally planned" due to a statewide stay-at-home order.When Virgin Fest executives Charles Ciongoli and Jason Felts reached out to talent agencies to request they return deposits paid to book artists, all but one.