As the Covid-19 outbreak accelerates and over 1,000,000,000 people around the world are told to stay home to prevent the spread of the virus, streaming services are booming.
In the first few weeks of the lockdown, Netflix usage has increased by 60% and there's no sign that it'll slow down any time soon – even though the EU has made streaming services reduce the quality of their streams by 25%.
But as live sport gets cancelled, and staples of the traditional channels like soaps and game shows start to get postponed and rationed, how long can live broadcast television compete? "We see rising levels of frustration among UK households about the range of choices they have and how hard it is to keep track of content," says Martyn Whistler,