Dove is making a big statement with its latest ad campaign—and it all came together incredibly quickly. As you've probably noticed, many brands, beauty and otherwise, have had to quickly shift gears as much of America (and the world) battles against the .
From to make much-needed hand sanitizer to making large donations, a lot of companies are doing whatever they can to help.That also means you've probably seen a lot of advertising that addresses the pandemic and its economic repercussions head on.
But Dove is going right for the heart with a message of gratitude for healthcare workers tirelessly working on the frontlines to help treat COVID-19 patients with its new "Courage Is Beautiful" campaign.