Just a few years ago, car subscriptions looked like the next sure thing. Picking up on consumers’ comfort with paying monthly for the likes of streaming services or phones, many automakers introduced programs that allowed people to get a new car and a variety of perks for a monthly fee.
As an alternative to buying or leasing, these programs seemed intriguing. But as of 2021, BMW, Genesis, Mercedes-Benz, Nissan and, most recently, Audi have all shuttered their nascent subscription offerings.
So why haven't subscriptions caught on, and which services are still out there? WHY AREN’T SUBSCRIPTIONS MORE POPULAR? Depending on your driving needs, a subscription could save you money compared to leasing.