NEW DELHI : Maruti Suzuki India Ltd expects rural demand to help revive vehicle sales in 2020-21. It also expects pre-owned vehicle sales to pick up, as customers are likely to cut back on discretionary spending in a post-covid-19 world.
Shashank Srivastava, executive director, marketing and sales, Maruti Suzuki India, said in the past decade, sales growth in rural areas was more than what Maruti witnessed in the urban market.
Rural market sales grew from 7-8% in FY08 to 38-39% in FY20. “This has been the trend before covid-19 and the expectation that it will continue is reasonable and logical.
The rabi crop has been very good and farm incomes will be higher as a result. The effect of covid-19 seems to be more in urban clusters than rural