A commonly accepted meaning for “bootstrapping your business” involves building a business from scratch without investors or with minimal external capital.

But opening your business without external investment only scratches the surface. For example, bootstrapping also encompasses all that it takes to get the word out about your business.

Marketing without an advertising budget is true bootstrapping. Today we have the luxury of social media, and it certainly can have a huge impact when marketing a new business venture.

However, if you’re in a service industry such as mine, it often won’t reach your target market. And honestly, in 2003 when I started my company, there were no platforms on which to advertise.

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09.10.2024 / 22:17

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Woman in her 20s dies after police and air ambulance called out to 'concern for welfare'

A young woman has died after police were called to reports of a concern for her welfare.

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How 10 Days of Silence Brought Me Perspective and Peace

“Removing old conditionings from the mind and training the mind to be more equanimous with every experience is the first step toward enabling one to experience true happiness.” ~S.N. Goenka

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10 Hard Realities that Can Actually Help You Grow

“The world is full of struggle. It is also full of overcoming.”Character and wisdom are both sculpted over time. These qualities come with loss, lessons, and triumphs.

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Gene Simmons slammed for ‘uncalled for’ scoring and ‘sexist’ comments on ‘DWTS’— as cast reacts

Gene Simmons.The rock legend appeared as a guest judge for Hair Metal Night on “Dancing With the Stars” Tuesday, and Simmons left fans outraged by his scoring and feedback.The 75-year-old told the first performers of the night, Danny Amendola and partner Witney Carson, he couldn’t figure out who was more “hot hot hot” between the two.Simmons started out judging on a high note, giving the athlete, 38, and pro dancer, 30, a nine while the duo received sevens from the other judges. Later in the show, he tried to give Brooks Nader and Gleb Savchenko the first 10 of the season but had already locked in a nine, so the score didn’t count.As for how Savchenko, 41, felt about the mixup? He exclusively told the Post, “We just say this is the first ten of the season, and that was us.”The supermodel echoed her partner’s sentiments, adding, “We made history this season — the first ten.

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This Morning star rushed to hospital as they 'write emergency will'

This Morning's resident Doctor, Zoe Williams, has been admitted to hospital after a health scare. The star updated her followers by posting a series of snaps from her hospital bed which saw her wearing a hospital gown and attached to heart monitors. While it's Zoe who is normally dishing out medial advice on the daily magazine show, this time she was the one taking it, as doctors assessed her condition.The NHS doctor revealed that she has been experiencing health concerns for a year.

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BBC star issues emotional update after mum was suddenly rushed to hospital

BBC presenter Stephen Nolan has updated fans after he was forced to pull out of his radio show after this mother was taken ill. Stephen departed The Nolan Show, which he presents every weekday morning on BBC Ulster, 30 minutes early on Tuesday 8 October, after receiving news that his mum has been found collapsed on the floor. His colleague Connor Philips Show stepped in, starting his show earlier than normal.

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Sharon Osbourne's ongoing health struggles - from cancer battles to unexplained collapse

Sharon Osbourne has bravely faced up to more than her fair share of health battles over the last two decades.The former CBB star first opened up about her colon cancer diagnosis in 2002, which led to surgery and a gruelling three-month course of chemotherapy. Fast forward ten years, and Sharon took the proactive step of undergoing a double mastectomy when she discovered she carried genes that made breast cancer a likely threat in 2012.

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Sarah Ferguson vows to 'protect her truth' as she admits to being 'frightened' in cancer battle

Sarah Ferguson has spoken out about her dual cancer battle, saying she was "frightened" but determined to "protect her truth". It was an important day for the Duchess of York as she became the Patron of Prevent Breast Cancer in Manchester – just ahead of her 65th birthday on October 15.

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09.10.2024 / 15:51

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This Morning's Dr Zoe Williams 'wrote an emergency will' in hospital in terrifying health battle

Dr Zoe Williams has told how she was left writing an 'emergency will' after a terrifying health battle that has left her in hospital. The This Morning star revealed how she's been undergoing investigation in hospital as she shared a series of snaps on social media.

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09.10.2024 / 15:27

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Turkish Airlines flight makes emergency landing after pilot dies mid-air

A Turkish Airlines jetliner headed from Seattle to Istanbul had to make an emergency landing in New York after the pilot died on board.

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Shawn Mendes praises Lewis Capaldi for speaking out about his mental health

Superstar Shawn Mendes has heaped praise on Lewis Capaldi for “inspiring” others to speak out about their struggles with mental health.

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‘The Office’ star Jenna Fischer reveals breast cancer diagnosis

Pam Beesly on the NBC sitcom — announced the news via Instagram Tuesday in honor of Breast Cancer Awareness month.“Back in October 2023, I posted a photo of myself on Instagram preparing for my routine mammogram with a joking reminder to ‘take care of your ticking time bags’ a la Michael Scott. After inconclusive results on that mammogram due to dense breast tissue my doctor ordered a breast ultrasound,” Fischer’s post began.

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ITV This Morning star Trevor Sorbie 'just weeks to live' in heartbreaking cancer update

Celebrity hairdresser Trevor Sorbie has revealed his battle with bowel cancer is terminal, as he gave a heartbreaking health update that he may have "just weeks to live".

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Having a Bad Day? Here Are 21 Things You Can Do to Turn It Around

“To affect the quality of the day, that is the highest of arts.”Henry David Thoreau“Don’t judge each day by the harvest you reap, but by the seeds you plant.”Robert Louis StevensonSome days are great, better than you would have expected when you rolled out of the bed in the morning.Quite a few days are just good and OK days.And then we have the other ones. The days that just wind up being bad.What do you do then? I used to let them drag me down and I often wound up having not just one but a couple of bad days because of whatever happened.Nowadays I do things a bit differently. And this week I’d like to share how I do that.Here’s 21 tips and habits that help me to turn a bad day around.

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This Morning star emotional as they reveal terminal cancer diagnosis on live TV with 'weeks to live

Trevor Sorbie appeared on This Morning to reveal his heartbreaking terminal cancer diagnosis to hosts Ben Shephard and Cat Deeley.The renowned international hairdresser, 75, emotionally explained he had bowel cancer and has been given weeks to live. Ben and Cat were visibly moved by Trevor's story, as he sat with his wife and detailed how his nightmare had begun when he "lost a lot of blood" and went to the doctor.

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09.10.2024 / 10:39

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The Office star Jenna Fischer says 'I'm lucky' as she speaks out on heartbreaking health battle

US actress Jenna Fischer has announced she is cancer-free after battling an "aggressive" form of the disease.

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Miranda Hart hit 'rock bottom' as chronic illness left her 'bed-bound' before diagnosis 'relief'

Miranda Hart has told how she hit 'rock bottom' during her battle with ill health and how an eventual chronic illness diagnosis brought 'relief'.

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‘The Office’ star Jenna Fischer reveals “aggressive” breast cancer diagnosis

The Office star Jenna Fischer has revealed that she was diagnosed with an “aggressive form” of breast cancer last year, but is now cancer-free after undergoing treatment.The 50-year-old actor – who played Pam Beesly in the US adaptation of The Office – wrote about her experience with the illness in an emotional post on social media to mark Breast Cancer Awareness Month.“I never thought I’d be making an announcement like this but here we are,” Fischer wrote in the caption.“Last December, I was diagnosed with Stage 1 Triple Positive Breast Cancer. After completing surgery, chemotherapy and radiation I am now cancer free.”The actor opened up further about her cancer journey in a series of slides.

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TV legend with 'iconic voice' dies after minor surgery with fans devastated

Doc Harris, the English narrator of the 90s anime series Dragon Ball Z, has sadly died at 76.The star passed away on Saturday, 5 October in Vancouver General Hospital after he had a minor surgery last month, as first reported by Canadian trade publication Broadcast Dialogue. Doc, who was born Gilbert Auchinleck voiced over 200 episodes of the hugely popular anime show between the years of 1996 and 2003. His iconic deep voice was recognisable from narrating recaps, as well as intros and outros for episodes.

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Tiny Buddha’s 2025 Day-to-Day Calendar Is Now Available for Purchase

Hi friends! I’m excited to share that the is now available for purchase!

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“The Case for Reclassifying ADHD Stimulants”

The following is a personal essay, and not a medical recommendation endorsed by ADDitude. For more information about treatment, speak with your physician.Since October 2022, thousands of individuals with ADHD have faced immense difficulty accessing prescribed stimulant medication – the treatment they need to function and lead healthy lives.

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The Secret to Hiring an HR Manager Who Will Elevate Your Business

Are you at the point in your business where you think it’s time to hire an HR manager? That’s a good thing! Needing to hire an HR manager is a sign that your business is flourishing, and as the business grows, so should your team.An HR manager is one of those key players on your team who will help you hire the right people for each position and help keep staff retention at an all-time high. The first step in having an HR manager who will elevate your business is, of course, is hiring a good one.

Drew Starkey Joins 'Outer Banks' Co-Stars at Season 4 Premiere After Missing Cast Photo Call Earlier In the Day

Drew Starkey wears a pinstripe suit while attending the season four part one premiere of Outer Banks held at Charleston Music Hall on Tuesday (October 8) in Charleston, SC.

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Fox's 'Accused' Season 2 Cast Changes Explained: 23 Guest Stars Announced, Two Returning from First Season

The second season of the Fox anthology series Accused is returning TONIGHT (October 8) and we have everything you need to know about the cast, plus why the actors change in every episode.

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'Outer Banks' Cast Head Back to Charleston For Season 4 Part 1 Photo Call Ahead of Netflix Release

The stars of Outer Banks are getting ready for the show’s return to Netflix!

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The Office Star Jenna Fischer Reveals Breast Cancer Battle -- She Completely Lost Her Hair

Jenna Fischer has a shocking health update to share.

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'FBI' Season 7 Cast Shakeup - 1 Star Leaving, 1 Joins as Series Regular!

FBI is returning this month!

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'Monarch: Legacy of Monsters' Season 2 Cast - 1 New Star Is Joining, 6 Returning!

Monarch: Legacy of Monsters is returning for a second season!

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Emmerdale star reveals he's been in pain 'every day' for two years - and is now 'struggling to walk'

Adam Thomas has revealed that he has been in pain “every day” for over two years due to rheumatoid arthritis.The Emmerdale actor, who also appeared on Strictly, opened up about his arthritis journey in an emotional post as he explained that he has “never been pain free” as a result of his diagnosis and added that he he is coming off his latest medication because of the side effects. “My arthritis journey … So for those of you that know, I’ve been on my methotrexate injections for quite some time and the side effects were just too much for me, I’ve had enough so I’ve decided to come off them…,” he wrote.

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Emmerdale star delivers update on famous partner's cancer battle saying 'I'm in awe of her'

Emmerdale star Oliver Farnworth has opened up about his partner Samantha Womack's breast cancer battle this week in a heartfelt chat on ITV's Lorraine with Christine Lampard. Host Christine delicately broached the subject of Samantha's health, and Oliver, known for his role as Andy Sugden in the soap, couldn't help but express his awe at the former Eastenders star's strength throughout her treatment.

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Loose Women's Nadia Sawalha shares heartbreaking update as she calls for urgent cancer drug change

Loose Women's Nadia Sawalha has sadly announced the passing of one of the campaigners who joined the effort to secure access to the vital drug Enhertu across Wales, Northern Ireland, and England.

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“She lives” – Garbage’s Shirley Manson recovering from surgery after cancelling tour dates

Garbage’s Shirley Manson has shared an update with fans, as she recovers from surgery.While the exact nature of the surgery hasn’t been disclosed, the procedure comes after the Scottish singer told fans in August that Garbage would be axing the remaining 2024 shows due to an injury she suffered.While details at the time remained sparse, the statement shared did say that the NME Icon Award-winner would “require surgery and rehabilitation to correct” her injury, and that the decision to cancel shows was not “taken lightly”.She would later share another update, explaining that her health took a toll after embarking on a number of festival appearances throughout Europe in the summer. “I returned home from tour an absolute hot mess.

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Why King Charles is making the surprising decision to pause his cancer treatments

diagnosed with cancer in February 2024. Buckingham Palace has not yet specified the type of cancer the king has, nor the treatment he is receiving, though he did undergo prostate surgery.Doctors told the king that he could take 11 days off from treatment for the Australian tour, according to the Daily Mail.King Charles, alongside Queen Camilla and a traveling doctor, is set to leave for the tour on Oct.

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Celebrity Plastic Surgery: 31 Stars Who Have Admitted to 'Getting Work Done'

”—cosmetic procedures that require little to no downtime—the tides are turning when it comes to celebrity plastic surgery. While many still prefer not to disclose the work they’ve had done, more and more stars are starting to open up about the cosmetic changes they've made to their appearance.Up until recently, even a whisper of celebrity plastic surgery or Botox was considered taboo. Such was especially the case in Hollywood, where an incredibly singular form of “natural” beauty has long been the ideal.

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Doctor was told to apologise to Lucy Letby over 'murderer' claim, inquiry told

A doctor was told by hospital bosses to apologise to Lucy Letby over claims he called her a murderer more than two years before she was eventually arrested, a public inquiry heard. Obstetrician Dr Jim McCormack was said to have made the remark during a meeting between medics and senior nursing staff after the sudden and unexpected deaths of two triplets at the Countess of Chester Hospital’s neonatal unit in June 2016.

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Katie Price shows off huge boobs and impossibly tight face after surgery on holiday in Cyprus

Katie Price has been pictured showcasing her voluptuous curves in a tiny bikini on holiday in Cyprus - despite her bankruptcy woes.The 46 year old was joined by her boyfriend, Married At First Sight UK star JJ Slater, as the pair soaked up the blazing hot sunshine on their romantic getaway. Katie packed on the PDA with JJ as she showed off her impressive array of tattoos as she put on a busty display in her skimpy lime green bikini.

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Stephen Nolan's radio show cut short due to family emergency

The Stephen Nolan Show was abruptly taken off air this morning, leaving listeners puzzled when the host did not return following the 10 o'clock news bulletin.

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Live Webinar on October 31: How DBT Promotes Emotional Regulation, Distress Tolerance, and Mindfulness

Not available October 31? Don’t worry. Register now and we’ll send you the replay link to watch at your convenience.Dialectical Behavior Therapy (DBT) is an effective treatment for improving emotional regulation in adults with ADHD.

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“How My ADHD Brain Solved a Problem That Stumped Everyone Else”

When solving a particularly sticky problem, it helps if your brain is adept at divergent thinking — that is, generating original ideas by considering diverse and unprecedented possibilities.Unsurprisingly, neurodivergent brains tend to be aces at divergent thinking. Folks with ADHD tend to think fast, dream big, and innovate solutions that are totally unexpected and brilliant, making them perfect people to turn to when there’s a problem that stumps everyone else.From software snafus to construction conundrums, tough problems are no match for ADHD brains. Here, ADDitude readers share their problem-solving success stories.“When I was buying a new mattress, the sales person told me I needed to rotate it top to bottom, once a month.

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Q: “Am I Tricking Myself into Thinking Busy = Productive?”

Q: “How do I know if I’m engaging in ‘procrastivity’ by keeping myself busy with unimportant tasks instead of making progress on harder, more important ones? How can I hold myself accountable over how I use my time?”Procrastivity happens when you avoid a high-priority task by engaging in a lower-priority, less time-urgent activity. It can be tricky to tell if you’re in this state because the less-critical task you’ve escaped to (perhaps unwittingly) is still beneficial.

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Inner Peace, Success, and Fulfillment: How It All Ties Together?

Recap of Key Points from this series of articles: There are plenty of troublesome things in our lives and many […]

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Giovanni Pernice's response to Amanda Abbington's cancer scare amid Strictly controversy

When Amanda Abbington confided in Giovanni Pernice about her fears after discovering lumps in her breasts, the "very concerned" former Strictly Come Dancing star reportedly showed immense kindness.

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TV legend dies in hospital after career packed with mega-hit shows

Ed Wheeler, the actor known for his appearances in Law and Order between 1992 and 2004 as well as a string of other huge shows, has sadly passed away at the age of 88 due to respiratory complications following pneumonia. His wife, Messeret Stroman Wheeler, confirmed the heartbreaking news that Ed had been battling an illness prior to his death in a New Jersey hospital.The star's passing occurred on August 21, with Messeret recently sharing the devastating news with fans via Instagram. Alongside a photo of her late husband, she penned: "With a Heavy Heart, I Share My Ed's Passing." She went on to pay a touching tribute to Ed, writing: "In loving memory of my beloved husband, Ed Wheeler.

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08.10.2024 / 09:13

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Adam Thomas 'suffering' as he admits to being 'in pain every day' in candid hospital update

Adam Thomas has told fans how he's 'in pain every day' as he gave a candid update from his latest trip to the hospital. The actor first opened up about his arthritis diagnosis last year.

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Great British Bake Off winner emotionally reveals health diagnosis after two years in and out of hospital

Great British Bake Off winner Nadiya Hussain has opened up about her health diagnosis in an emotional social media video. The talented baker revealed how she has spent two years going in and out of hospital for her ill health.

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Julien Baker ends New York gig early due to illness, confirms new date with mystery “special guest”

Julien Baker ended her show in New York early on Sunday night (October 6) due to illness, but has since confirmed a new date with a surprise “special guest”.The soloist and Boygenius member began a three-night run at NYC’s Webster Hall last Saturday (October 5), where she debuted two new songs with Torres. However, Baker was forced to leave the stage mid-set the following evening after getting sick.According to Setlist.FM, the singer-songwriter performed nine tracks before her live backing band attempted an instrumental version of ‘Middle Children’. Baker’s Boygenius bandmate Lucy Dacus then came out to announce that the gig would be ending prematurely.“I have, actually, sad news, which is that totally unexpectedly Julien rushed off the stage and is sick and is throwing up, which I just got clearance from her to tell y’all,” Dacus told the audience.Lucy telling us that Julien got sick and the rest of the show was canceled! Get better soon Julien! #julienbaker #lucydacus #boygenius ♬ original sound – Jay “So you know that it is really, actually something happening.

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General Hospital Star Kelly Monaco Breaks Silence On Shocking Exit: ‘Doesn’t Make Sense’

And just like that… 21 years of Kelly Monaco on General Hospital comes to an end.

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North Ayrshire drug treatment exceeds Scottish Government expectations

Drug treatment targets have exceeded Scottish Government targets, it was revealed at a meeting of the North Ayrshire Cabinet.

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United States	Cases: 46 252 513 Deaths: 750 423 Recovered: 0
India	Cases: 34 321 025 Deaths: 459 652 Recovered: 0
Brazil	Cases: 21 835 785 Deaths: 608 235 Recovered: 0
United Kingdom	Cases: 9 215 683 Deaths: 141 607 Recovered: 0
Russia	Cases: 8 494 589 Deaths: 237 619 Recovered: 0

Minimal Resources for Marketing? How to Bootstrap Your Business to Get Customers

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