NEW DELHI : Their viewership may have surged by nearly 20% according to early estimates but the road ahead is unlikely to be smooth for video streaming platforms in India, as well as globally.
As producers postpone releasing their new films in theatres which are shut in big cities, streaming platforms are unable to get their hands on new films.
Besides their originals are also lagging as the content production industry has cancelled all shoots. The biggest hit will come from the delayed availability of big-ticket movies whose makers currently have no clarity on when theatres will open and people will trickle back to cinemas, if at all. “During the shutdown, as theatrical releases are postponed, there is a high likelihood of their release