New Delhi: Locked up at home for months during the covid-19 pandemic, families in India turned to bigger television screens to not just fulfil their entertainment demands but also to meet the needs of activities like online classes for children and professional requirements for people working from home.
At the CMO Dialogues, a webinar organised by Mint, senior executives at companies like Panasonic India, LG Electronics India and Croma Infinity Retail, said bigger sized screens were becoming more attractive to the consumers because of affordability and increased usage at home as the 40 inch and 55 inch television sets saw increase in demand.“The television is no longer an idiot box, it is actually a smart device," said Shirish Agarwal, head.