NBCUniversal-owned movie ticketing company Fandango has agreed to buy streaming video service Vudu from Walmart. The deal will allow Fandango to bolster its 4-year-old digital movie marketplace, FandangoNow.
Terms of the deal, which is expected to close in the next couple of months, were not disclosed. Walmart began shopping Vudu after deciding not to pursue a more aggressive push into the competitive subscription streaming business.THRreported in February that NBCUniversal was eyeing the property, which allows people to buy and rent more than 100,000 movies and shows online and via connected TV services.
Vudu, which launched in 2004 and sold to Walmart in 2010, also offers a number of titles for free streaming. Walmart says Vudu is.