NEW DELHI : The National Restaurant Association of India (NRAI) is working on a technology platform that will offer online ordering, food delivery, loyalty programmes and contactless dining options as it seeks to minimize the dependence on online food aggregators.
The association, which represents over 600,000 businesses, said it will execute the plan once the coronavirus pandemic is over.
NRAI executives said it will “not be like another food aggregator". “We have taken a critical first step of taking control of our business through digital initiatives and we have formed specific small teams," Anurag Katriar, president, NRAI, said in a covid-19 town hall on Wednesday.