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Opinion | E-credit battle

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Amazon’s e-credit service Pay Later could act as a pre-emptive flank for the firm to defend its e-commerce business from any incursion by the JioMart-WhatsApp combine Amazon is reported to have launched a service that offers its online shoppers in India virtual loans.

Amazon Pay Later, as it’s called, extends interest-free credit for a month, with the option of paying bills in equated monthly instalments over a year at a modest charge.

While this seems timed to help customers overcome a covid-19-caused cash crunch, it could also act as a pre-emptive flank for the company to defend its e-commerce business from any incursion by the JioMart-WhatsApp combine.

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