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Amid lockdown, fitness startup cure.fit downsizes business in India and UAE

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BENGALURU: Health and fitness startup cure.fit has downsized its operations and laid off trainers at its gyms in tier-2 markets in India as well as in Delhi, and in the UAE, citing a business slowdown due to the coronavirus pandemic, said two people aware of the development.

The Bengaluru-based startup confirmed the layoffs in a statement on Monday. Cure.fit said that around 90% of its trainers across its cult.fit gyms business have been moved to a variable pay model to “tide over the crisis".

The fitness startup added that it would start repurposing its business on digital fitness offerings including tele-consultants to provide medical services at home. “We have downsized our employee base across markets where we have shut operations and

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