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Samsung to sell smartphones through Facebook, asks retailers to set up biz page
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With offline retail expected to get limited footfalls in the coming months, Samsung is pushing its offline retail partners to leverage social media platforms.
The company has asked offline retailers selling Samsung phones to set up a business page on Facebook and sell smartphones from there.
Keeping in mind that many offline retailers may not be tech savvy, the South Korean company is training them on setting up a Facebook business page.
In the first phase, some 800 retailers have been trained. “Over the last two months, our focus has been to adapt our business model to suit the changing needs of our consumers.
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