livemint.com
71%
637
Digitalization will help us push for a frugal approach: Dhillon
In our third interview in the Pivot or Perish series, which looks at how the covid-19 pandemic is prompting top companies to reinvent their businesses, Balbir Singh Dhillon, head of Audi India, talks about the premium carmaker’s plans to adopt a more frugal business approach as even wealthy buyers turn cost-conscious.