NEW DELHI : The coronavirus lockdown fast-tracked internet usage in India by two-three years, with average monthly data usage rising by 30% to cross 11GB, an Ernst and Young study said.The survey by professional services firm Ernst and Young, titled Digital Consumer Survey: Shaping The New Normal, surveyed over 2,600 consumers to study the changing behaviour and perception towards digital services.
As many as 76% of the respondents were high-data users, while 24% were basic users.One-third of the respondents upgraded broadband plans, with unlimited plans, accounting for 40% of total upgrades.
Many basic users, or those using data only for thin web-browsing, chatting and calling, are migrating to the high-user bucket.