NEW DELHI: In a post covid-19 world, shoppers are expected to turn to more immunity boosting products, nutrition, and wellness foods as well as personal hygiene goods.
Companies that sell nutrition, wellness, and hygiene products said customers who rushed to purchase hand sanitisers and disinfectants will "fast-forward" the pace of growth for such goods in India.
Packaged consumer goods firm Dabur India said it will advance the launch of a immunity-boosting health product to the current fiscal, given the consumer focus on preventive healthcare.
Zydus Wellness that owns the Complan brand of health food drinks has also fast-tracked the launch of its Nycil-branded hand sanitizer. “Over the last few years we have seen some progress on health