Lord Sugar and Piers Morgan were the most unlikely of friends - but had a beautiful relationship that was the envy of many. The two thick-skinned frenemies regularly traded blows but still remained best pals through it all.
The pair would often taunt each other on Twitter, with Piers calling the business mogul "the old growler", but it was always in jest.
But their bromance has come to a dramatic end amid clashes over the coroanvirus outbreak turned nasty. Lord Sugar has heavily criticised Piers amid the pandemic, branding him an "obnoxious self-centred tosser" and a "sickening bully" for his behaviour on Good Morning Britain.