Looking picture-ready in the Australian jungle is no easy task, but Dean McCullough has entered the camp prepared for all eyes to be on him.
ITV's I'm A Celebrity...Get Me Out Of Here! has already gripped viewers thanks to its line-up, which includes WAG Coleen Rooney, TikTok star GK Barry and the BBC Radio 1 presenter, who has been one of the most talked-about stars from the series so far.
Before entering the gruelling camp, Dean had a partial hair transplant on his hairline. Not one to shy away from the spotlight, he shared the entire journey on his social media, providing insight into its cost and in-depth before-and-after pictures.
Here, we take a closer look at the radio DJ's transplant journey. According to the 33-year-old, he didn't have a full hair transplant because he wanted to target his "receding hairline." Because of this, the surgeons only shaved the front of his head before the procedure.